June 28 – 30, 2016

Kirchberg in Tirol

EUROBIKE Tirol Kitzbüheler Alpen



The EUROBIKE MEDIA DAYS has continued its rise in its second edition. From June 28 to 30, 2016, the town of Kirchberg in Tirol saw 24 sports-oriented complete bike manufacturers covering 27 brands meet with 210 selected representatives of specialist media outlets from 20 countries. Enjoying perfect biking conditions, they tested world debut products from many top manufacturers.

The EUROBIKE MEDIA DAYS offer exhibitors and worldwide special interest media and media portals an exclusive side-event to show, feel and test innovations in a perfect real bike surrounding.

The EUROBIKE MEDIA DAYS provide an ideal and qualitative ambience for the meeting of brands and media to talk about product innovations early in the year.

At the event everything can be covered individually: presentation of new products, foto shootings, test rides, exclusive interviews or live experience – the EUROBIKE MEDIA DAYS offers an ample scope.

Exhibitor feedback:

Dirk Janz, Manager of Rocky Mountain Bicycles:
“This year is our first time here, and we’re really glad we came. The atmosphere is very relaxed – for both us and the media people.”

David Heine, Marketing Manager at BMC Global:
“We’re happy about the fantastic weather and the many great conversations we’ve had with journalists from around the world. There was enough time here for more sophisticated in-depth discussions. The reporters were able to test our bikes thoroughly, and we successfully convinced them with our new products.”

Ludi Scholz, Brand Manager at Liv Germany/Giant Deutschland GmbH:
“Our stand received a lot of visitors, who inspected our many new bikes and found them to their liking. Everything’s going well here, it’s a great event. It’s a pleasure to show journalists our products, because they’re very interested in specs, details and innovations.”

Media feedback:

Grzegorz Radziwonowski, Magazyn Bike, Poland:
“For me, it’s a unique opportunity. Simply having the bikes right there, without lineups or needing to wait. That’s really fantastic.”

Daniel Milner, MBR Magazin, UK:
“A wonderful event, and I’m glad to have access to all the new bikes. Here you can test one after the other, letting you make direct comparisons. This gives you a good sense of the new products for the upcoming season. Having Eurobike Media Days in these surroundings really creates a relaxed atmosphere. Everything you need is here. I definitely want it to continue. Having even more brands and companies in the future would be brilliant.”

Laurens van Rooijen, Cyclinfo Magazin, Switzerland:
“With its ideal lead time, this event offers the perfect conditions for me to get an overview of the major trends for the upcoming season. Some 30 manufacturers in one place for three days – this is a welcome convenience, especially for media outlets that don’t have such a big staff.”


Kirchberg in Tirol (Austria) directly at the Fleckalmbahn with perfect mountain and roadbike conditions

Route planner

Tirol Kitzbüheler Alpen


Your contact person:
Christina Kulling
Project coordinator EUROBIKE MEDIA DAYS
Mobile +49 151 7041 87 23
Phone +49 (0)8046 202 11 67

You want more information concerning the EUROBIKE MEDIA DAYS? We are looking forward to speak about your wishes and suggestions. Your success is our success!